Authentico® at Milano Unica, Partnership with Marzotto Group
Marzotto Group & Authentico® by Schneider Group launched an exceptional partnership in the name of traceability, transparency and quality, premiered at Milano Unica fabrics exhibition on July 9-11, 2024.
Milano Unica is a must-attend event for anyone involved in the textile and fashion industries, offering a comprehensive overview of the latest developments and opportunities to connect with key players in the market.
To create a compelling material and visual expression for this partnership, a full wall was dedicated to Authentico® in the booth of Tallia di Delfino, the mill producing the most luxury fabrics within the wide offer of Marzotto textile group. The wall has been conceived to create a tactile experience of the whole high-quality wool supply chain from greasy wool down to the final garment, allowing visitors to touch and feel different textures and weights of fibres, wool tops, fabrics and suits.
Guaranteeing a complete and transparent, ethical and high-quality supply chain for wool fabrics where style and quality are combined and supported by responsible production and innovation: this is the goal motivating Marzotto Group to confirm its choice to be an accredited partner of Authentico® by Schneider Group.
Giorgio Todesco, CEO of Marzotto Wool Manufacturing, explains: “We chose to establish the partnership with Authentico® because our group has since long adopted a green approach according to which the value of a product lies in its intrinsic quality and this obviously begins with the raw materials. The collaboration fully responds to our consolidated commitment to transparency and traceability of our fabrics entire supply chain, up to production waste disposal and reuse. The fibers we use must already meet precise quality and environmental standards, but now we take a further step forward, because Authentico® fibers themselves follow a carefully structured approach that verifies, tracks and brands the supply chain through its Verification System. A simple and reliable system that provides criteria and guidelines to all partners in the supply chain: from farmers to the finished garment. With Authentico® the Marzotto Group positions itself as a selected partner for brands and retailers who choose to share our core values.”
On her side, Laura Ros, CEO of the Schneider Group, remarks: “In Marzotto Group we have found an ideal partner to expand the Authentico® network and thus allow the fashion industry to adhere to a production model in which product high quality is also based on using fully traceable and responsible wool throughout the entire supply chain. Marzotto Group has been a partner on this journey for some time. We know that this choice is the result of a conscious evolution that is up to the challenge. We are sure that interesting results will derive from this partnership in terms of product together with a strong acceleration towards a systemic change that focuses on a new generation of fashion where creativity, innovation and responsibility come together to create a great competitive advantage.”